Tuesday, May 31, 2016

Summer's on it's way...Understanding SPF

SPF (Sun Protection Factor) is a multiplication factor you can use to determine how long you can stay out in the sun before getting a sunburn. If you normally can stay out 10 minutes before burning, a sunscreen with an SPF of 2 will let you stay out twice as long, or 20 minutes, before feeling the burn. An SPF of 70 will let you stay out 70 times longer than if you had no protection (or 700 minutes in this example, which would be over 11 hours or a full day).

Did you ever wonder how the SPF is determined?  The SPF number is determined experimentally indoors by exposing human subjects to a light spectrum meant to mimic noontime sun when the sun's rays are at their most intense. Some subjects wear sunscreen and others do not. The amount of light that induces redness in sunscreen-protected skin, divided by the amount of light that induces redness in unprotected skin is the SPF. It is a measure of UVB protection that ranges from 1 to 45 and above.
In other words, a sunscreen with an SPF of x allows you to stay out in the sun x times longer without burning.

A higher SPF doesn't indicate superior sun protection. An SPF 2 protects your skin just as effectively as an SPF 30. However, an SPF 2 will need to be applied more frequently because it's only doubling the amount of time you can stay in the sun before burning. However, both SPF 2 and SPF 30 need to be thoroughly applied and reapplied when the protection timeframe runs out and after swimming or sweating.

For a sunscreen to be marketed as 'water resistant', the time required to burn must be the same before and after two consecutive 20 minute soaks in a Jacuzzi (that part of the test I'd volunteer for). The SPF factors are calculated by rounding down the time required to burn, but I suspect you get a false sense of protection from an SPF because the amount of sunscreen used in the tests is a lot more product than the average person uses. The tests use 2 milligrams of formula per square centimeter of skin. That's like using a quarter of an 8-oz bottle of sunscreen for a single application. To put that in perspective, even though I go to the beach about every other day and always apply sunscreen, I go through about a bottle of sunscreen a month, not a bottle a week. Still... a high SPF confers more protection than lower SPF. Maybe with typical real-world use, an SPF of 30 is like SPF 15 and SPF 15 is like SPF 8.

Thursday, May 26, 2016

New ZOYA lipsticks - so hydrating and long lasting!

Just arrived and ready for you!  ZOYA's lipsticks are extremely hydrating.  The color stays and your lips are soft and supple.  Only $12.00!

Lipstick TIPS:

Keeping lipstick last longer:  Try holding a tissue over your lips and applying a light layer of translucent powder. The powder will absorb the excess oils in the lipstick and the tissue provides a barrier to keep some of the natural shine.

Keep lips plump and moisturized. Few things draw attention to wrinkles like bleeding lip color. This happens because lipstick is a cream and it tends to slip into any low spaces -- including the lines around your lips. To keep color from traveling, use moisturizer, then coat the lips with foundation before applying lipstick.

Here's a little application tip for red lipstick newbies:  paint on the color with a lip brush.  It helps you control the amount of color you're using so your look is more subtle.  Just dab the brush on to the tip of your lipstick.  Lightly sweep on your lips, working from the center out.

Tuesday, May 24, 2016

DIY "Waves" Nail Art

Essie's Glossy & Matte waves are super easy.  Just choose your colors...one gloss, one matte finish and your top coat to create the "waves"!

Saturday, May 21, 2016

Two new favorites for my new hair style!

I'm growing my hair out and it's finally shoulder length.  Going from short to longer hair, I had to change up my styling routine.  I wanted it super easy, so went searching the warehouse.  BCC has over 240 brands, so it was a little daunting! I knew I wanted an easy morning routine!  Well I found it! 

I like to shower at bedtime.  I tell you this, because as you know, if you wash your hair at night, you end up having to do extra steps in the morning to make your hair look good.  But with my new style, that doesn't matter. 

First, I started using Pravana Nevo Moisture Rich shampoo and conditioner!  Love it!  Sulfate free, so it doesn't harm my color, very light for my fine hair and it smells terrific!  I wash my hair at night and let it air dry...another plus!  I just brush it straight!  Then, in the morning I just brush it out, spritz in a little Nevo Invisible Control Manipulator Mist (it has heat protectant and light hold) and use the Salon Tech SpinStyle Automatic Curling Iron!   It's the best!  Just set it on your head and push the right or left turn button.  It looks like it will tangle your hair into a mess.  It doesn't!  Loose or tight curls fast!  I do five or six "curl clumps."  Then,  I just finger style the cooled curls and I'm done!  Less than five minutes and my hair is done!

Thursday, May 19, 2016

Two styles for short, thin hair!

Two great styles from one great cut...short, fine hair looks fabulous with KMS California styling products.  One sale now!  30% off!

Tuesday, May 17, 2016

Six things women with beautiful skin do everyday!

Cleanse gently, once a day.
Unless you have oily skin, you only need to wash your face in the evening, with a creamy cleanser and lukewarm water. Give the cleanser time to work. Instead of scrubbing your face, let the cleanser sit on your skin for several seconds and break down the makeup, dirt, and oil.  In the morning, simply splash your face with lukewarm water. (If you're oily, use a gentle foaming cleanser morning and evening.)
Reapply sunscreen.
You know that the number one way to prevent skin aging is to apply sunscreen, so of course you already use a morning moisturizer with an SPF of (at least) 30. What women with gorgeous skin also do: Reapply sunscreen every few hours. Sun-shielding ingredients are only effective for about two hours—long enough to protect your skin on a morning walk or commute but not throughout the afternoon.
Use a retinoid cream every night.
The first time I meet someone, I immediately know if she's using a retinoid because her skin is glowy and smooth. Retinoids are vitamin A derivatives that have been proven to boost collagen, which reduces fine lines, and to speed cell turnover, which evens out discoloration. Because retinoids can cause some irritation at first, we recommend applying a gentle moisturizer, letting it soak in for at least 30 minutes, then applying your retinoid cream.
Eat salmon, and consume lots of antioxidants.
Salmon's high omega-3 content helps hydrate skin from the inside out and reduce the inflammation that can cause skin redness. Antioxidant-rich foods and drinks—blueberries, dark greens, green tea and coffee—help fight free radicals that can damage the cellular structures of the skin, accelerating skin aging.
Break a sweat.
Raising your heart rate once a day makes your skin glow. Because exercise improves your circulation and oxygen capacity, it improves your complexion. The skin has endorphin receptors, which may also explain why it is positively impacted by aerobic exercise.
Sleep at least 7 hours a night.
Cortisol, the stress hormone, ages the skin and can cause acne. Sleep reduces the cortisol level in your body. So it's a simple equation: Sleep = younger, clearer skin.

Sunday, May 15, 2016

Beach Waves with KMS

This is a great tutorial on how to achieve the "beach-y" look!  Right now, all KMS California products are 30% off...so if you have always wanted this look...now is the time!

Wednesday, May 11, 2016

Use your curling iron like a curling wand for more casual curls!

Ever wonder what's the number one most requested hairstyle in salons? It's those Victoria's Secret bombshell curls!  If you want to achieve that look at home, or maybe one with a little edge, here's the trick!  Begin with blow-dried hair and a 1 1/4 inch curling iron.  Instead of using the clamp on your iron as you curl, use your iron like a curling wand. 

Wrap section of your hair around the iron (over the clamp).  By doing this, you achieve straighter ends and an overall more casual feel.  While styling, wrap hair away from the face and hold the iron at a 45 degree angle, especially in front.  Keep the iron on for about 10 seconds (depending on your hair's thickness) and repeat on all sections of the hair.  Comb through with your fingers!  Ta-dah! 

Monday, May 9, 2016

Father's Day...June 19

Hope everyone had a wonderful Mother's Day - whether you were the Mom, were the child, the grandma or the spouse...celebrating and acknowledging Mom's impact on our life and the person we have or are becoming is always special.  Now it's Dad's turn.  June 19 we all will tell Dad what a special person he is!  Beauty Care Choices has put together a great gift guide for Dad...something other than the usual tie, shirt or after shave.  Take a look...there are suggestions for hair, beard, shave, grooming tools and complete care!  All Father's Day Gift Guide Products are 20% off when you use code "DAD16" at checkout. 

Sunday, May 8, 2016

Happy Mother's Day to every very special Mom!

"A mother is not a person to lean on but a person to make leaning unnecessary."
                                                                                                          Dorothy C. Fisher

"Mothers hold their children's hands for a short while, but their hearts forever."

"It takes someone really brave to be a mother, someone strong to raise a child and someone special to love someone more than herself."

"A mother is she who can take the place of all others but whose place no one else can take."
                                                                                                          Cardinal Mermillod

Saturday, May 7, 2016

Morgan Taylor's REACT creates a gel finish with any polish!

Morgan Taylor's New REACT base & top coats gives you a gel-like, 10 day wear, amazing shine finish without needing a light.  It is really amazing how these give your polish chip resistance! 

Friday, May 6, 2016

Schwarzkopf's OSIS+ Soft Glam for a great beach-y wave look!

OSIS+ Soft Glam helps Carmen Bruendler achieve the long bob beachy waves using the air dry technique.  Perfect when you want to spend a day lounging by the pool and a night on the town!  So, go ahead..,.get a great book or a few magazines, spend a few minutes with OSIS+ Soft Glam prepping your hair and create a gorgeous nighttime do!

Wednesday, May 4, 2016

Your friend...the bobby pin!

The bobby pin.  It's been around forever and is quite possibly the most used--and misused--hair accessory of all time. And for good reason: It's cheap and it gets the job done (sometimes). If you find yourself using a gazillion pins to secure a simple twist or you find them everywhere but your head by the end of the night, you're not using them correctly. Here, three easy tricks to finally get a hold of things.
1. Coat pins first. Dole out a fine mist of dry shampoo or hair spray before sliding them in. The spray will give the pins--and thus, your hair--something extra to hold onto.
2. Insert pins wavy side down. The grooved ridges are designed to pick up hair, while the flat side locks it all into place (and looks prettier from the outside).
3. Crisscross them. This is especially helpful for those with fine hair. Do steps one and two, then finish up by inserting the pins one on top of another to really anchor everything in.

FUN FACTS: Why is it called a bobby pin? In 1899 the bobby pin came into wide use as the hairstyle known as the "bob cut" or "bobbed hair" took hold. It was invented in Paris by Luis Marcus. In the 1920s, it became trendy for women to cut their hair short and set it tightly against the head in a wavy pattern called bobbed hair. By the end of the decade 90% of North American women adopted this new fashion trend, and the number of beauty salons in the United States had increased from 5,000 to 23,000 to keep up with demand. Until then, most people cut and set their hair at home. Bobby pins were so inexpensive that everyone could afford to buy them. A trademark on the term "bobbie pin" was held for some decades by Smith Victory Corporation of Buffalo, New York. The term is now in common usage and therefore is no longer a valid trademark

Tuesday, May 3, 2016

Hair Color terms you should know before you have your hair colored!

"Hand Pressed" Technique
You've made a decision to change up your hair color style and have made an appointment with your hairdresser to implement the change...but you're not sure what that change should be or what technique for applying color you want to try.  We'll we've gathered the terms here for you to use as a handy guide so you can have an informed discussion
with your stylists.

BALAYAGE  Also called hair painting, this technique is where color is applied freehand to the surface of hair. The color is “hand swept” by the colorist from mid-shaft to ends, which differs from traditional highlights that are applied from the base of the hair.  How it looks: Think more natural-looking highlights that are a bit easier to maintain.
PINTURA Similar to balayage, but for curly-haired ladies. This technique also paints color directly to the strands in specific patterns (depending on the desired effect).  How it looks: Since stylists can choose exactly where to place color, the final result adds dimension and light-reflecting qualities specific to each client. 
Ombre Style
OMBRÉ This look is generally low-maintenance and uses the balayage technique to paint color onto the bottom half of the hair length. (Balayage is the technique; ombré is the look.)  How it looks: Hair is colored darker at the roots (or left alone if naturally dark) and fades to a lighter hue at the ends (or vice versa). Only your imagination determines which two colors to use!
TORTOISESHELL   Also known in the beauty world as "ecaille," colors ranging from gold to chocolate are added and blended through the hair to create a gradual shift from dark to light.  How it looks: The tortoiseshell appearance is a bit softer and more natural-looking than ombré, and begins with a darker root that subtly fades to a warm blonde.
Tortoise Shell Technique
HAND-PRESSED COLOR  Created by NYC-based colorist Chiala Marvici, this technique uses a plate of plexiglass (like an artist’s palette) to transfer multiple layers of color onto the hair. How it looks: Multi-dimensional color that appears to change as the hair moves.
PARTIAL HIGHLIGHTS These highlights are placed around the face, though some stylists place the highlights on the top layers of the hair. Make sure to clarify which area the partial highlights will be applied to.  How it looks: The addition of face-framing color can add volume and body to hair, though may appear dramatic if lower layers are much darker than highlights.
FULL HIGHLIGHTS  Like it sounds, the color is applied to every section of your head, from the nape of your neck to your hairline. How it looks: The highlight color usually appears in greater contrast to the original hair color and can look quite dramatic if a very light hue is chosen for dark hair. Conversely, they can also appear the most natural--if similar colors are blended together.
LOW LIGHTS A technique that darkens strands of hair (rather than lightening them).  How it looks: This can add depth to hair, which gives the illusion of more volume, and is often paired with highlights in order to add even more dimension.
FOILING  The most common method for applying highlights/lowlights, hair color is painted on strips of foil that are folded and allowed to “process” for a set time.  How it looks: The color will typically appear on the entire strand of hair from root to tip.
BASE COLOR  A color that the stylist applies all over the head, from root to tip. This step usually precedes other colors or highlights.  How it looks: One-dimensional color that looks uniform throughout--until you add other hues on top.
GLAZE/GLOSS This liquid formula is applied all over and adds shine and semi-permanent color that typically lasts for up to two weeks. Some glazes are clear, which you can think of as a top coat for color. Glosses and glazes can also provide intense conditioning and often help repair damage to hair.  How it looks: Think super-shiny color that fades quickly.
FILLER  A chemical that helps hair absorb color by filling gaps in the cuticle of the hair.  How it looks: Hair color is more evenly distributed throughout and remains more vibrant for a longer period of time.

Sunday, May 1, 2016

Re-do You Box of Beauty!

Re-Do You!  Just in time for summer, this $135 Box of Beauty has products to give yourself a total repair.  Check out the great list of products below and then click to our Box of Beauty page to enter.  There are lots of ways to enter and you can do some of them everyday! 

  • Baby Foot to make calluses disappear and get your feet sandal ready ($25). 
  • Dermalogica Multi-active toner and Dermalogica Charcoal rescue masque and Dermalofica Hydrblur Primer  to give your face a gorgeous glow! ($24).
  • Marula Intensive Repair Shampoo and Marula Intensive Repair Conditioner for simply beautiful hair! ($56). Plus, a Lanza Wet Brush $13
  • Cuccio Milk & Honey Cuticle Complex  for your nails. ($8)
  • Earthly Body Miracle Oil  for soft skin. ($12)
  • and
  • Youngblood Primer ($7) and Youngblood Lip Crème SPF 15 ($4) for your make-up routine.