Monday, June 26, 2017

It's a Brow How-To!

Brows are one of the most focused on features for makeup artists everywhere. While there are so many ways you can shape your brows, today we want to give you the run down on one of our personal favorites. This brow shape has been made popular by aesthetician Kristie Streicher. Her signature "Feathered Brow" has been featured in magazines like Allure and Vogue and has been seen on celebrities like Cara Delevingne and Lilly James. This look is very natural and is a great rehabilitation for anyone that has over-groomed arches.

Step 1: No Touchy!
Start by letting the hair grow out! Leave your brows alone for at least six to eight weeks allowing the hair to fill in and giving you a great base from which to start. Streicher told Elle magazine, "The longer, the better as that lets you see your natural shape."

Step 2: Find Your Shape
The feathered brow is a bold look so don't be afraid if your shape is a little more than what you are normally used to. The easiest way to find your shape is by holding a brow pencil at the middle you your nostril vertically. Mark the spot where the pencil and brow line up. This will be the beginning of your brow. To find the top of your arch, pivot the pencil to just outside of your iris while looking straight forward, then mark that spot. To finish off your shape, again pivot the pencil all the way to the outer corner of your eye. That is where the tail of your brow should end.

Step 3: Shape It Up!
Now that you have your shape, make your brows match it. Do not forget to keep them bold though! Use a spoolie brush, like Jane Iredale's Deluxe Spoolie or gloProfessional's Spoolie, and brush your brows up. There is no need to trim every hair. Simply trim down the really long hairs with brow scissors like Mehaz's #371. If you feel like you may still be stuck in your old over grooming ways try Toolworx Ergonomic Groomer to keep that natural look and feel. 

Step 4: Plucking Prep
This style of brows are supposed to be boy-ish and bold, so you can skip the wax! However, you will still have to pluck a few hairs. Let's face, it no one grows perfect brows with no help. Prep your skin by massaging in a generous amount of facial calming oil. This will help with any pain and redness that plucking can cause. Our favorite is Pharmagel Nourish Oil. It's enriched with vitamins from fruits like cranberries, avocados, and seabuckthorn for a deep calming and moisturizing feel. Other great facial oils would include Bioelements All Things Pure Eye Oil, Amir 100% Argan Oil and Earthly Body Miracle Oil

Step 5: A Light Clean Up
Pull out your favorite pair of tweezers and repeat after us, "Less is more. Less is more." To assist in keeping that mantra true don't use any special bright lighting or a magnifying mirror. Use natural light and only pluck the hairs that stray from your shape found in step two. If you are looking for a great pair of tweezers Streicher recommends Rubis Switzerland Tweezers and we couldn't agree more!

Step 6: Plucking Post-Op
If the facial oil was not enough to keep you skin from turning red that's okay. You do not have to stay home all night waiting for your skin to return to it's normal color. Use a little bit of Satin Smooth's Stay Calm Serum or gloProfessional's gloTherapeutic Healing Gel to remove any redness while tightening your pores and reducing irritation.

Step 7: Say Good-Bye to Bare Spots
If your natural hair is not bold enough or if your brow is plagued by bare spots, fake a thicker finish. Use a brow pencil like Mirabella's The Brow Pencil  and draw in some hairs. No coloring! Just lightly flick in "hairs" to keep the natural vibe. Finish off with a clear brow gel; we love gloMineral's Brow Gel to keep those bad boys in place.  If your brows are naturally very thin and bare this look may be difficult to pull off. Try GrandeBROW serum to fill in your natural brow and you will be ready for the Feathered Brow in no time! 

Step 8: Be a Show Off!
You now have another six to eight weeks before you should shape your brows again. Keep the tweezers away and show off your natural gorgeous brow. Post a picture of your brows to Facebook or Instagram and let the adoration come in! Don't forget to tag us! @BeautyCareChoicesBCC on Facebook and @beautycarechoices on Instagram

Saturday, June 24, 2017

Micellar Water

Everyone, including beauty experts, is raving about the benefits of micellar water.  The gentle cleansers can seemingly do it all.  Micellar waters are no longer exclusive to skincare. They are now available for your hair!

Micellar water is made up of micelles (tiny balls of cleansing oil molecules suspended in soft water.  The micelles have both water-loving and oil-loving properties.  These two parts help the molecules in your shampoo to attach to oil and dirt particles in your hair, which makes it easier to wash away. In short, the micelles are helping to get your hair as clean as possible without being too aggressive on your hair. Think of them as a magnet: they help draw out impurities like dirt, oil and environmental pollutants without being too harsh on your hair.

What Is Micellar Shampoo?
Micellar shampoos offer a new type of hair cleansing experience that gently washes away dirt, grit, pollution, product build-up and excess oils. Safe for color-treated hair, these mild shampoos are formulated without sulfates or silicones to give you bouncy, fresh hair without drying out your strands.

What are the benefits of a micellar water shampoo?
Well, unlike typical clarifying shampoos recommended to be used once per week, micellar shampoos can be used each time you shampoo. This micellar technology is helps to remove any gunk or product buildup that inevitably builds up on the scalp without harming your haircolor or the integrity of your hair. And, you can use them daily!

Redken has just introduced Clean Maniac Shampoo & Conditioner using micellar water.  If you love to clear the junk, gunk and odors from your hair, Clean Maniac is for you!

Thursday, June 22, 2017

Keeping control of coarse, thick hair.

It's true...we often want what we can't have.  Those of us with fine, thin hair wish it was thick.  Those with thick hair, wish it were thinner.  Curly hair wants it straight...straight hair wishes for those gorgeous curls.  So, while we have to accept what we have, each type presents challenges to get the beautiful hair we all want.  Here, we provide some useful tips for those with thick, coarse hair.


Coarse, thick hair is often drier because it has the least amount of oil glands and the largest diameter. The good news: it means you can go the longest between shampoos. Wash once or twice a week, and make sure you lather twice if it's been a whole week between shampoos.  Use something labeled as moisturizing; ones that contain oils like jojoba, coconut, or argan, which sink in and restore moisture


Get a cut every 12 to 16 weeks, and at every other appointment, ask your stylist to remove bulk from your hair. Doing it at every appointment could make your hair look and feel too thin. Also, try to keep it on the longer side. Styles that are shorter than shoulder length require more maintenance in a daily styling routine, as this texture looks best smooth and shaped.


Coarse hair tends to be naturally dark, so regrowth can be very noticeable. Color as often as you need to—every two to four weeks if you have severe grays, or every six to eight weeks for highlights. If you're using a semi- or demi- permanent formula, pull the color all the way through to your ends every time to get a boost of shine. Keep in mind that coarse hair can be very dry, so incorporate a hydrating mask into your regular routine to prolong your color's vibrancy.


Heavier styling creams are your best bet. Start with a dime-size amount and add more as needed.  This will help add moisture and shine and also define the texture.  This type takes forever to dry and style. Fake a blow-out by showering at night and twisting damp hair into a high bun. In the morning, undo it, and wind a half-inch iron through a few front and side sections. Set with hair spray.

Need help finding the best hair products for your hair type.  Give our cosmetologists a call -  (866) 409-7227.  They are happy to help!

Tuesday, June 20, 2017

Little "Hacks" that make hair styling easier!

1. Tame frizz with a toothbrush and hairspray.
Using hairspray to control frizz is a delicate balancing act: use too little and it doesn’t make much difference, but spray too generously and you’ll end up with unpleasantly stiff hair. In order to make sure you have just the right amount to tame frizz, spray an old toothbrush with hairspray and run it over those pesky flyaway strands. It’ll hold your hair in place without turning it into a helmet.

2. Use dry shampoo before you go to bed.
If your hair needs a wash but you know you won’t have time to do that before work or school in the morning, apply dry shampoo before your head hits the pillow at night. The shampoo will work itself into your strands overnight, resulting in clean, healthy-looking hair in the morning.

3. When curling, start with the middle of your hair.
To get full, long-lasting waves using a curling iron, start from the middle instead of the end of your hair. This helps your hair stay wavy for longer.

4. Keep your bobby pins in place with hairspray. 
If you have sleek, straight hair that bobby pins usually slide right through, spread out your bobby pins on a towel and spray them with either hairspray or dry shampoo. Carefully pick up the towel by the corners and shake it a bit in order to evenly distribute the hairspray or dry shampoo on your bobby pins, then style your hair and rest easy knowing the bobby pins won’t slip out.

5. Use aluminum foil to help curl straight hair.
For anyone whose hair has trouble holding a curl, try dividing your hair into segments, curling each segment around your finger, and folding it up into aluminum foil squares (the size of the squares will depend on the size of the waves you want). Heat each piece of foil for about 20–45 seconds, wait for the foil to cool, and remove. Use hairspray to hold hair in place if necessary, but in many cases, you’ll find that the curls hold all day.

6. Get volume overnight.
Wash your hair the night before you want to get a voluminous look, add a little volumizing gel, and twist it up into a bun on top of your head before you go to bed (wear a beanie over your hair if you’re worried about frizz). The next morning, blow dry your hair while still in the bun for a couple minutes, then let your now-bouncy hair down.

Sunday, June 18, 2017

Happy Father's Day!

And congratulations to Katrina from Washington!  She won the Baxter's of California giveaway.  Katrina wrote "Thank you so much!!! I'm so excited! My husband is a stay at home dad to our 4 kids, so I think he's beyond amazing and totally deserves this!!!   Well, we think so too! 

Thursday, June 15, 2017

Don't think your eyes are perfect? Fix the flaw with eye shadow!

We all look in the mirror sometimes and, after critical examination, wish your eyes were bigger or our nose smaller or ....!  Well, we can't change our actual features (unless we want to opt for surgery), but we can camouflage our flaws.  Below, we have some expert advice for making the most of our eyes.  Try the right one for you and see the difference!

To make small eyes look bigger, don’t outline the contour of your eye with a dark color. Apply shimmery base eye shadow on the entire mobile lid. Highlight with a light iridescent shade under the eyebrow and in the inside corner and contour of the eye to define its outer corner. Instead of dark eye shadow along the lashes, use eyeliner along and beyond the upper lash line to elongate your eyes. Use eyeliner on the lower lid for a festive look.
For protruding eyes, matte eye shadow is preferable to iridescent as a base and contouring color. In the crease, blend contouring color halfway down to the lashes, visibly shrinking the size of the mobile lid. Curling your lashes may be the best remedy to reduce bulginess.
Mature eyes look best with a light base eye shadow all over the eyelid, and a soft highlighter under the eyebrow. Lift your eyes by applying color strictly above your upper eyelid, keeping the sides and lower lid free of base eye shadow. Use brown or grey mascara instead of black.
For Asian eyes, don’t attempt to draw a line above your natural crease with a dark color. Instead, try to create the illusion of eyelids by applying bright shimmery eye shadow on and above the crease. It should occupy about one third of the space between your lashes and your eyebrows. Be aware that this technique works well only if your eyelids aren’t saggy.
Large wide-set eyes look beautiful as they are; smaller ones need some work. Draw your shading line in the crease, close to the inner corner, but don’t deliberately try to make your eyes appear closer by applying dark eye shadow near your nose. Apply eye shadow within the border defined by the eye shape, and don’t whiten your inner corners.

Need to update your eye make-up.  Click here! to find your perfect shades in pencils, shadows, mascaras & more!